Contentful
WPP Enterprise Solutions and Contentful help brands modernize content stacks and deliver scalable, AI-ready omnichannel experiences.
Introduction
As a Platinum Solution Partner, we have enabled enterprise brands to develop modern, flexible architectures built for personalization, content supply chains and multi-market scale. Our migration frameworks, journey design, governance and vertical accelerators cover CPG, retail, automotive, B2B and financial services. The outcome: more consistent omnichannel experiences, lower complexity, faster speed to market, higher conversion and a better total cost of retail ownership.
Let's Talk
Connect with our partner team to build your solutions for lasting growth.
How we can help
CLIENT CHALLENGE
Personalization slows everything down, and the relevance still isn't there.
HOW WE HELP
Contentful's AI-native personalization engine and WPP Enterprise Solutions' journey design give you relevance without bottlenecks. No-code personalization lets marketers ship variants in minutes. Experimentation is built in. Customers see content that fits, without your team waiting on engineering.
- Personalization
- Experimentation
- Omnichannel CX
- AI Content
- Journey Design
CLIENT CHALLENGE
We're producing more content than ever and reusing almost none of it.
HOW WE HELP
Contentful is the backbone of a unified content supply chain. WPP Enterprise Solutions designs the content models, workflows and governance so AI-assisted creation, quality control and reuse work across brands, regions and channels. The outcome: 60-80% more reuse, faster localization, less waste.
- Global content
- Content Supply Chain
- AI Governance
- Content Modelling
- Workflow Design
- Global Content
