Meta
Where business AI meets brand AI. Designing conversational commerce, AR, AI-powered creative and CRM experiences across Meta's ecosystem.
Introduction
600 million conversations happen between people and businesses on Meta's technologies every day. 77% of online adults feel more connected to a brand when they can message it directly. WPP Enterprise Solutions helps you capitalize on this shift.
As part of WPP, the first global communications group to build a proprietary WhatsApp Business solution, you get WPP Flow: a Meta-certified, end-to-end platform combining media, creative, conversational design, CRM and commerce. Beyond messaging, we pair Meta's Advantage+, Llama and generative tools with brand AI and creative craft to power AI-driven commerce, AR experiences on Ray-Ban Meta and immersive activations. One partner, every Meta surface.
Let's Talk
Connect with our partner team to build your solutions for lasting growth.
How we can help
CLIENT CHALLENGE
We want to sell, service and build loyalty inside messaging, not just broadcast.
HOW WE HELP
WPP Flow is the first Meta-certified, end-to-end WhatsApp solution from a global comms group. Get media, creative, CRM and commerce in one native stack across four pillars: engagement, lead gen, sales with native payments and agentic customer service that deflects calls and boosts CSAT.
- WPP Flow
- Commerce
- CRM
- Agentic AI
CLIENT CHALLENGE
We want to build immersive brand experiences but don't know where to start with AR and wearables
HOW WE HELP
WPP Enterprise Solutions has deep heritage in AR and immersive design on Meta platforms, from AR try-ons to activations on Ray-Ban Meta smart glasses. Activate your brand at events including CES, Cannes Lions, Meta Connect and SXSW with field-service, training and experiential applications.
- AR
- Ray-Ban Meta
- Immersive
- B2B
- Experiential
