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AWS

WPP Enterprise Solutions unites creative, martech, commerce and CX expertise on AWS to help brands move faster, personalize engagement and scale outcomes.

Introduction

WPP Enterprise Solutions combines martech, commerce, creative and CX expertise with cloud-native AWS engineering. We partner with brands through both direct consulting and engineering services as well as packaged, ready-to-deploy offerings on the AWS Marketplace.

Our partnership supports headless, API-first experiences, privacy-safe analytics through our Amazon Marketing Cloud (AMC) Center of Excellence, automated content supply chains via Subscribed Studios and connected frontline and field-operations workflows. Choose the engagement model that fits your business to release faster, personalize engagement and scale on a secure AWS foundation.

Let's Talk

Connect with our partner team to build your solutions for lasting growth.

How we can help

  • CLIENT CHALLENGE

    We need to ship commerce experiences in weeks, without compromising security.

    HOW WE HELP

    Deploying headless, API-first commerce on AWS is seamless with our cloud-native engineering. This approach ensures you ship faster, while our rigorous security posture lets you sleep at night. Your releases get quicker, performance gets sharper, operations get leaner and your platform stays ready for whatever comes next.

    • AWS
    • Commerce
    • CX
    • Martech
    • Cloud
    • Composable Content
  • CLIENT CHALLENGE

    We can't measure what's working without breaking privacy rules, but we have to.

    HOW WE HELP

    Access a dedicated AMC Center of Excellence on AWS as our experts design your clean room strategy, build advanced queries and ship activation playbooks to lift ROAS without breaking privacy. This delivers measurement that holds up legally, signals that drive media and a program your team can run.

    • AWS
    • Analytics
    • AMC
    • Clean Rooms
    • Media
    • Measurement
  • CLIENT CHALLENGE

    We need ten times more content, without ten times the cost or risk.

    HOW WE HELP

    Subscribed Studios on AWS automates the end-to-end content supply chain, covering production, workflow, approvals and governance. WPP Enterprise Solutions designs the operating model, while AWS provides the cloud-native scale. The outcome is more content delivered faster, with brand safety and cost transparency built in.

    • AWS
    • Content Supply
    • Automation
    • Governance
    • Brand Safety

Meet the growth experts

  • Portrait of Nancy Silver
    Nancy SilverGlobal AWS Partner Lead
  • Portrait of Jerrod Long
    Jerrod LongExecutive Director of Technology, AWS NA Technical Lead
  • Portrait of Shahil Bhimji
    Shahil BhimjiChief Engineering Officer, EMEA
  • Portrait of Chris White
    Chris WhitePartner Lead
Case Study

Combining United Rentals' commerce and operations under a single experience architecture, improving digital customer relationships and experience.

Heavy construction equipment and vehicles, including a United Rentals excavator and a large crane, at a building construction site.

Frequently Asked Questions